Carta is a leading equity management platform that helps companies, investors, and employees manage their equity and ownership. The platform offers tools for cap table management, valuations, compliance, and investor services, making it an essential tool for startups and growing companies. This guide provides an overview of Carta’s pricing tiers, key features, and tips for maximizing value.

Overview of Pricing

Carta offers tiered pricing plans designed for various business sizes and needs. The Launch Plan starts at $280 per year and includes cap table management for up to 25 stakeholders, electronic securities issuance, and basic compliance support, making it ideal for early-stage startups. The Starter Plan, at $2,800 per year, supports up to 50 stakeholders and adds 409A valuations, board management tools, and scenario modeling. The Growth Plan includes advanced reporting, equity plan administration, and supports up to 100 stakeholders. The Scale Plan supports unlimited stakeholders and offers advanced compliance, regulatory support, and a dedicated account manager, catering to large enterprises or companies preparing for an IPO.

Organisations opting for Growth and Scale plans can expect to spend around $6k-$77k per annum, based on team size, requirements, etc.

Tips for Negotiating Carta Pricing:

Opt for Multi-Year Contracts

To maximize your budget efficiency, explore the possibility of negotiating a multi-year agreement with Carta. Suppliers often incentivize longer commitments with price reductions. This could translate to significant savings over the course of your contract, allowing you to stretch your resources further and invest in other areas of your business.

Carta Alternatives:

Some notable Carta competitors include:

  1. EquityZen
    • EquityZen provides an online marketplace for private company investments, allowing shareholders to sell shares before an IPO.
    • Key Features:
      • Secondary market for private shares
      • Investor services
      • Compliance and legal support
  2. Shareworks by Morgan Stanley
    • Shareworks offers comprehensive equity plan management and administration for companies of all sizes.
    • Key Features:
      • Cap table management
      • Employee equity plans
      • Global compliance and reporting
  3. Certent
    • Certent provides equity compensation management and financial reporting solutions.
    • Key Features:
      • Cap table and stock plan administration
      • Financial reporting
      • Compliance and audit support

How Spendflo Can Help You Get Better Deals on Carta

Carta ERP pricing can be challenging, particularly when dealing with platforms that offer a wide range of features and pricing options. Spendflo’s team of software procurement experts has extensive experience negotiating deals with Carta and its competitors, and can help you secure the best possible pricing and terms for your organization.

To learn more about how Spendflo can help you optimize your Carta investment, schedule a free consultation with one of our software procurement experts today.

Frequently Asked Questions (FAQs) About Carta

1. What is the cost of Carta?

Carta's pricing starts at $280 per year for the Launch Plan, with custom pricing ranging anywhere from $6k-$77k for higher tiers based on company size and needs.

2. What are the pros of using Carta?

  • Comprehensive Tools: Offers extensive features for cap table management and compliance.
  • User-Friendly Interface: Easy to use and navigate.
  • Scalable Solutions: Suitable for businesses at all stages of growth.

3. What are the cons of using Carta?

  • Cost: Can be expensive for smaller companies or startups.
  • Complexity: Advanced features may require training to fully utilize.

4. What are the key features of Carta?

  • Cap Table Management: Streamlines the process of tracking and managing equity ownership.
  • 409A Valuations: Provides IRS-compliant valuations necessary for issuing stock options.
  • Compliance Support: Ensures adherence to regulatory requirements.
Advaith R
Content Marketing Intern
Karthikeyan Manivannan
Head of Visual Design
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