Fullstory is a digital experience intelligence platform that provides detailed insights into user behavior on websites and mobile apps. It helps businesses understand user interactions, identify issues, and improve overall user experience through robust analytics and session replay capabilities. This guide offers a detailed overview of Fullstory’s pricing tiers, key features, and tips for maximizing value.

Fullstory operates on a tiered pricing model based on the number of recorded user sessions per month. While the exact pricing structure is not publicly disclosed, full-featured plans start at an estimated $2,000 per year, with the Enterprise tier ranging from $12,000 to over $150,000 per year. The platform offers a unique balance of value, cost-effectiveness, and extensive functionality, making it a viable choice for businesses of all sizes seeking sophisticated user analytics tools and exceptional service.

Note: Please note that these prices are based on insights from Fullstory customers and may vary.

Tips to Negotiate Fullstory Pricing

— Start with a smaller workspace

If you're just starting out with Fullstory, consider opting for a smaller workspace plan to minimize your initial investment. As your needs grow, you can always upgrade to a larger workspace later.

— Negotiate task volume

Fullstory's pricing is based on the number of tasks processed. If you anticipate a high volume of tasks, try to negotiate a better rate for your expected usage.

— Explore custom recipes

If you have specific integration or automation needs, inquire about the possibility of creating custom recipes. This may help you avoid paying for unnecessary pre-built recipes.

Fullstory Alternatives

Some notable Fullstory competitors include:


Hotjar provides tools for heatmaps, session recordings, and user feedback to help businesses understand user behavior.

Crazy Egg:

Crazy Egg offers visual analytics tools like heatmaps, scroll maps, and A/B testing to optimize website performance


Mouseflow captures user interactions through session replays, heatmaps, and funnels to analyze user behavior

How Spendflo Can Help You Get Better Deals on Fullstory

Navigating the complex world of enterprise SaaS pricing can be challenging, particularly when dealing with platforms like Fullstory that offer a wide range of features and pricing options. Spendflo's team of software procurement experts has extensive experience negotiating deals with Fullstory and its competitors, and can help you secure the best possible pricing and terms for your organization.

To learn more about how Spendflo can help you optimize your Fullstory investment, schedule a free consultation with one of our software procurement experts today.

Frequently Asked Questions (FAQs) About Fullstory

What is the cost of Fullstory? 

Fullstory's pricing varies based on the number of sessions recorded per month and the specific features required. Prices can range anywhere from: .

What are the pros of using Fullstory? 

  • Detailed Session Replay: Provides comprehensive replays of user sessions to understand behavior.
  • Advanced Analytics: Offers in-depth user insights and analytics.
  • User-Friendly Interface: Simplifies complex analytics with an intuitive interface.
  • Scalability: Suitable for businesses of all sizes with scalable solutions.

What are the cons of using Fullstory? 

  • Cost: Custom pricing can be expensive for smaller companies.
  • Complexity: May require significant setup and customization for larger organizations.
  • Learning Curve: Users may need training to fully utilize the platform.
Advaith R
Content Marketing Intern
Karthikeyan Manivannan
Head of Visual Design
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